William WolcottWilliam L. Wolcott

Bill Wolcott is a leading authority in the rapidly emerging area of customized nutrition. For over 30 years he has provided technical consulting services to health professionals including physicians, dentists, naturopaths, nutritionists, and chiropractors. In this capacity, Bill develops computer-based, customized Metabolic Typing® nutritional profiles.

Practitioners in over 40 countries throughout the world trained in Bill’s Healthexcel System of Metabolic Typing® use his patient-specific nutritional Metabolic Type® profiles as the basis of therapeutic protocols that are tailored to the highly individualized needs of patients. Over the years these customized protocols have proven to be remarkably effective in helping to resolve many kinds of chronic health disorders.

Over the course of the 20th century, many leading scientists and clinicians contributed to the evolution of customized nutrition – a field that is also known as “Metabolic Typing.” As a specialized scientific discipline, Metabolic Typing® is the culmination of 70 years of pioneering research on the part of many of the century’s most innovative nutritional researchers. In the late 1970s, Bill Wolcott joined this cadre of researchers and since that time has played a central role in advancing the field. In 1983, Bill made a breakthrough discovery which he called The Dominance Factor which greatly advanced the clinical efficacy of Metabolic Typing®.

In 1987, Bill founded Healthexcel, a unique technical consulting organization based in Winthrop, Washington. Bill’s highly specialized expertise in the area of nutritional biochemistry, combined with his abilities in the realm of computer science, have made Healthexcel the leading edge provider of Metabolic Typing® training, products and services.

In 1999, Bill and science writer Trish Fahey co-wrote The Metabolic Typing Diet (Doubleday 2000), the definitive work on customized nutrition and Metabolic Typing® available today online through Amazon.com. For information on Metabolic Typing, see www.metabolictyping.com.


Alan S. Weinstein, DC., R.C.R.P, C.C.R.P.

Dr. Weinstein ran a state of the art, multidisciplinary, multi-physician practice for over twenty years combining neurology, radiology, exercise rehabilitation, biochemistry, Chinese medicine, Acupuncture and Chiropractic.

He has achieved diplomate status in post graduate neurology and was one of the first physicians to achieve three separate certifications in exercise rehabilitation in the United States. He served on the Quality Assurance Committee of the American Chiropractic Association, where he formulated the Rehabilitation Guidelines which all Chiropractors must follow. He is an Advanced Certified Metabolic Typing® Advisor and has recently completed his study in Functional Diagnostic Nutrition®.

His leadership and entrepreneurial spirit paved the way in the managed care arena, where he was a founder and board member of the Managed Care Network. He was the first chiropractor ever selected to serve as a panel physician for Blue Cross/ Blue Shield Capitol Care. He was also chosen as a panel physician for Prudential (Prucare) Insurance, Giant Food Stores, Travelers Insurance, A.I.I.A. / P.P.O., Health Care, Focus, and CorVel. He served as an Independent Medical Examiner for Hartford Insurance, Kemper Insurance, and Mediq Claims Review. He was accepted as a Life Member in the National Registry of Who’s Who in recognition of exemplary service, both to the community and to the profession.

In the last few years Dr. Weinstein has combined his exercise expertise with direct to consumer marketing where he wrote, produced, directed and starred in his own long form infomercial, taking an exercise device of his own invention from start up, through successful media testing, to launch.

Currently he is the Founder and CEO of 2nd Cousin, Incorporated, a marketing and media company dedicated to making healthcare professionals more successful. Having built three successful practices over the last 25 years, he brings an expertise in marketing and media that no one else has.

He can be reached at 413-232-3219 or via email at drasw@verizon.net.